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« Shaking the trees | Main | Dear [insert name]: You're fired »

12 December 2007

Email and the environment

I, like you, get too much email. Just a few weeks ago, I got to the extreme of having 10,000 (an actual number, not an example of hyperbole) emails in my in box. Which is not useful. What is more, as the newer emails fell off the bottom of my mail-app window, it was as if they no longer really existed (I still had them, I just couldn't see them, and therefore probably wouldn't do anything about them). I can see why noted Stanford Law professor Lawrence Lessig declared "email bankruptcy" awhile back.

(In fact, I found a better solution at 43 Folders, the blog of lifehacker extraordinaire Merlin Mann. It's called the Inbox Zero method, and it totally rocks. Everything you need to know is here. The video of Merlin's lecture at Google alone is worth the price of admission. OK, admission is free, but you get my drift.)

Anyway, speaking of email, I'm starting to notice that more people are including in their email footer the following message:

Please consider the environment before printing this email.

(It's not usually in green like that. I just did it that way for ironic effect.) The thinking being that the pithy admonition will, as it spreads across the world like a virus, eventually spare a forest or two from being unnecessarily felled. The message has spawned many reactions in the blogosphere. Many are quaint — "My friend, who is soooo green, has this great little email signature ..." Like the guy cured polio or something. Some reactions are less admiring, and often more amusing; see Trying My Patience, for example. Freakonomics coauthor Stephen J. Dubner poked fun at the tagline when it was used in an email that was selling private-jet travel. Because that will help lessen your carbon footprint.

But I have to admit that when I first saw the tagline, I misunderstood its point. The email that carried the tag related to an employment-discrimination case I was working on, so I thought the author was saying, "Consider the office environment if you print it out because someone might read it." I was thinking litigation, not conservation. And while the environmentally sensitive message is a valid one (and we should all stop reflexively printing out emails that we're going to save on our hard drives), the litigationally sensitive message that I inferred is equally valid.

And really, the bigger message should be: "Please consider the office environment before you even send this email." Because 13 years of litigating employment cases have shown me that emails lose lawsuits. All the time. People write the stupidest things in their emails because they think they're having an informal electronic conversation with their buddies. But unlike a face-to-face colloquy, where the words evaporate after they're spoken, emails live forever. And lawyers can find them later. And lawyers will find them. And they will beat you with them.

Make sure you train your employees and managers about the dangers of email. Tell them not to say anything in an email that anyone will find offensive. Because you can't control what happens to your words after you hit "Send." Save the potentially offensive things for private, face-to-face conversations. Or, you know, maybe avoid the whole offensive bit in the first place.

Oh, and please consider the environment before printing this post.

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Comments

Interesting - I had the same initial reaction to the "consider the environment" tag line as you did. When I first started in HR I accidently left part of a personnel file on a photocopier. I found it an hour or so later. I don't think anyone read it or knew it was me who left it there but it was enough to scare the dickens out of me.

Every small bit counts!

I met a facinating chap last week who is working with the UK government to change our language from "the environment" to "our environment". Simple but brilliant. It's a pity some world leaders struggle with this as our kids deserve better!

New blog design looks great Jay!

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